Since working with Twitter for the Volgenau School of Engineering, I have launched small and large-scale social media campaigns.
I believe the key principles of a successful Twitter accoun:
- Consistent tone and voice
- Using high-quality and properly cropped images
- Regular posting
- Re-tweeting on brand content
- Engaging with accounts that mention us
- Video and animated content
- Monitoring engagement and remaining adaptable
Here are some examples of my most recent content:
I also create animated content: